Brice Esplin

Director of Sustainable Tourism and Partnerships, Leave No Trace

Brice develops a community-wide approach to environmental education by aligning stakeholders with tailored Leave No Trace messaging through long-term mutually beneficial relationships. His dual degrees in Psychology and Communications ensure that Leave No Trace has a deep understanding of human behavior and can work with high-profile tourist destinations to develop comprehensive education campaigns. Brice is a technology nerd and is always employing digital systems that improve organizational efficiency and add a level of expertise to partnerships.

Brice has worked with hundreds of destinations and parks across the globe implementing Leave No Trace education. This includes comprehensive audits of signage, website, and social media presence, staff training procedures, and building partner or supporter programs. Some notable recent contributions include a comprehensive signage update in Arches National Park, guided a social media campaign called “Don’t Hurt The Dirt” with John Day Fossil Beds National Monument, and a multi-year research project on the effectiveness of the community-wide Oak Creek Caretaker campaign in Sedona, Arizona. 

Brice knows that sustainable tourism in destinations can act as a bridge toward becoming an outdoor steward and establishing deeper connections to nature. Everyone has a vested interest in the protection of our natural spaces and favorite ways to experience them. Find Brice at the event to learn more about how you can aid with this crucial mission.

Brice Esplin

Brice Esplin

Director of Sustainable Tourism and Partnerships, Leave No Trace